Hottness! Nice work Glenn
My love for the city of Chicago and Bulls basketball come together in glorious t-shirt. Now up for scoring on Threadless.
Charles Festa
ORD - SFO :) Heading out to sf to work with some cool doodbros.
I really enjoy flying. This is my first time flying on Virgin America. I must say that my experience has been wonderful. I like the LED lights in the cabin, purple / pink tone. It is easy on the eyes. Also, It makes me feel like I’m on the set of “Soul Plane” If you have never seen that movie, stop what you are doing, find a tv and watch in. It will melt the skin off your face. Enjoy the graphic, it’s lame. :)
This morning I was thinking about why athletes say “I’m going to Disney World” after winning the Super Bowl. In 1987 Phil Simms started this campaign. I had always thought to myself that he just said “I’m going to Disney World” unprovoked, as if he was joking. ”I just won the Super Bowl and now I want to have fun at a theme park.” Well, I should have known better. The folks over at Disney are brilliant, especially the wife of Disney CEO Michael Eisner who came up with this campaign. Disney paid Phil Simms $75,000 to say that after the Super Bowl. That seems like a lot of money for just 5 words. But the impact was massive. Just about every athlete says that line after winning a major sporting event. What’s Next?
In 1987 a :30 second spot was roughly $575,000. I have said it before and I’ll say it again, the folks at Disney are Brilliant. ”I’m going to Disney World” could be one of the most memorable campaigns ever made by a company. I wonder if Disney sees an increase in tourists around or after major sporting events, in hopes they will see the Super Bowl Champs or the actors from the Mighty Ducks. I thought this was interesting I hope you do too. -Festa
Greetings fellow NRA members, I made this little graphic for the last lecture I gave in San Francisco. The gist of this picture is that we must focus on what targets we want to hit or think before firing :) Any who I really like this graphic, hope you like it. More to come.
-Charles Festa
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Sur La Rue: Charles Festa
Meet the funny, innovative and former community manager at Threadless, Mr. Charles Festa.
If you want to learn more about social media and also laugh until your stomach aches, you should follow him on twitter or visit his website.
Animal Sound Hotline :)
Preparing for Berlin.
Look! Up in the sky! It’s a bird! It’s a plane! It’s a hashtag? Why, yes. Social media savvy brand Virgin America is taking its love of Twitter to new heights and has unleased #nerdbird — a first-of-its-kind hashtag-named and branded plane — on the skies. In appropriate fashion, …
Wrigley.
